The business episode with Anna and Gia

anna 0:14
Hello, and welcome to the keto fitness and everything in between podcast. Today, Gia, and I will be talking about one of those in between things, which is business. Now business is something that we are both passionate about. And we’re both passionate about helping people start their business journey as well. So within these podcasts, you’ll be hearing about startups Getting Started gig economy, and just all these things that you don’t really realize until you start a business yourself. So hopefully, this will be helpful to you. Hopefully, it will inspire you to take your steps into starting your own business. And if not, we hope we can start you know, at least be potentially planting the seed for that future idea. So if you love this, please leave us a review. And if you have any other questions, don’t hesitate to ask as

Gia 1:01
my attention span has dramatically decrease since like, secondary school. Yeah, I can only listen about like one

anna 1:10
topic for like, so long. The thing is his wife so I have you had a blinkist? Yeah, you sent

Gia 1:15
me before. Yeah,

anna 1:17
literally made my life because I hate reading purely because there’s waffles around in all the points put straight to the point I’m here for.

Unknown Speaker 1:27
And this is what I felt like, I don’t understand why I have a like chose to start blogging because I am not that person to be putting in like 20 links per page, about completely irrelevant stuff, just because I get like a little bit of a couple of couple of pennies from Amazon Associates. Like,

anna 1:45
yeah, I’m kind of trying to start. So I’ve been trying to stop for so long. And I think and this is all just like fluff move based off like I want to, I want to get like a lifestyle section on there. Because like, players in the game, who were who kind of do little bits and pieces of what we do. But none of them are like customer focus. And none of them have like a lifestyle blog. And so I’ll read things on there, like decorating houses, and like people like Shannon like she’s going to start her own blog and for her say this is my experience of moving in this is this is my mindset when I’m decorating do I mean like that’s the kind of thing that I want to get to? Oh, I love that. Oh, yeah, I’m not in any.

Unknown Speaker 2:25
I think probably the biggest question is that was there a eureka moment for you starting this? I do realize that then and bear that there was such a gap in the market? Or was it just the you kind of just fell into it to me.

anna 2:41
So it was literally a year just over a year ago, really, I think the idea came, and I’d moved home like a flight three times as many months. And it was also like the time where I just started to get switched on to how ads like targeted ads actually work. And I’d realized that I’d been searching like Zoopla and you know, you’d be allowing harpoon and nothing had targeted me. And I’m doing individual processes taking so long on the phone pages as well. Like there must be something that does this and just have to quit Google online moving home or online, change your address, like nothing popped up. And I was like, there’s actually like, just engineering me. I’m like, there’s definitely a process for me to do this. So yeah, that was like my moment.

Unknown Speaker 3:30
Yeah. I mean, obviously, it’s been working out for you. And I know that a lot of people, they have these ideas, but they just never know how to like progress with it. Obviously, you’ve been working full time, but doing this on the side.

anna 3:47
Yeah. So I think the thing is, so the way that I approached it, so you can have an idea and ideas are great ideas are, you know, 10 a penny because everybody has, like, I guarantee everybody has a million dollar idea, but it’s all about like acting on it. And so there’s a little process that I would go through. And I think this applies to almost everyone if you’re going to do like a service or a product based business. And, and there’s a really good book to read called the lean startup. And, and it’s on blinkist as well, by the way, so you can cut all the waffle out. And but basically, like you need to understand Okay, so I’ve got this idea, how can I do it? And how can I create it in the cheapest possible way. And I mean, spending literally next to nothing, because one of the mistakes that a lot of people make and a lot of people I see on Dragon’s Den as well. Like they will put thousands and you know, all of their life savings into making this idea which they think is, you know, the next big thing and it actually turns out there’s either not a market for it or already exists or, you know, so you’ve got to try and find what is the cheapest way of Doing this and sometimes it’s actually free, or something as cheap as making a landing page explaining your idea with a signup box. So that would be like, the first thing is like, actually understand, is there a market for this? Like, is the is the solution? Is there a problem to the solution that you’ve bought off, if that makes sense. And also, I think it’s about whether the markets big enough for you. So you could have this really amazing idea. But if it only applies to, like, you know, a couple of hundred people, how are you going to find that’s fine if it’s a service based business, and but if it’s not a highly profitable service based business, you will never be able to make a business out of that. That’s livable 100%. And until you make money, like whatever we do, it’s just a passion project or a hobby, it’s got to be making the money for it to be a business. And that’s just like, it sounds cutthroat, but that’s just, that’s just the way it is. And it’s like that something when I first heard it, I was like, well, but um, you know, this is a really good idea. But then, you know, it makes sense, because you can’t forever be, you know, putting money that’s not making anything back at the same time.

Unknown Speaker 6:10
And I think that’s so important to be listening to other people’s feedback as well. Because, obviously, you know, you’re the owner of a business, and you want to do it a certain way. But if other people are telling you that, that won’t work, or that won’t work in the long run, you can’t expect it to work in the long run. Because I obviously other people are going to have an input, especially when you’re a startup. But it’s whether that input is valid, and whether it is useful. And whether you want to use it or you can use it, then you know, you go ahead, but they’re probably telling me that for a reason. And don’t I feel like you should never take it to heart, you should be taking it as a review of your business. And where can you improve?

anna 6:58
100%? Yeah, like one of the like, when we first when we first launched sloth move, it was like it like I say it was like this minimal viable product, which was like the cheapest, most basic way we could have done it, which was like a few third party websites that made it work. But one of the things that I put in at the end was a required feedback question. And literally based on the feedback that we were getting from that, that’s how we tweak the service. And a lot of our early users were from Instagram as well. So always made sure like to go back to them and ask them how it was and build it from there. Like for me, the first year was literally just pummeling through feedback and understanding what is the best customer journey like what do people want? What services do people want? Like? What what are the pain points essentially, for people that are going home? And that’s, that’s really important. So one of the things as well, but I’ve definitely learned and I think it’s just one of the it’s just the way that we’ve always done it, I think because we are we came from, like consumers ourselves. So we we focused on consumer, and one of the biggest things and I think the way that you’ll be successful in business is enriching your customer. Like you just need to add value to your customer, like find a way to add value to them. And focus on that first for sure.

Unknown Speaker 8:14
And I think one of the biggest commodities right now is time. So if you can possibly save someone time and save them money, then you will be helping them in the long run, and they’ll be wanting your business.

anna 8:28
Yeah, 100% like one of the things that we’re keen to do. And this is the way we’re building this is through like, and through blogs, like useful blogs is to be like the voice of moving home and the voice of just home like, Okay, I need to, you know, change my energy supplier. Okay, what is the energy price cap mean? What does the stamp tax pause mean? So anything kind of, like, home related or you know, and things as well, like people that have never moved out like it to be kind of john, like, we want to be there for those people where it’s like, you know, holding their hand, these are the expenses that you can expect. Here’s how you can budget, here’s how you can say all of those, all of those things like to be the voice of credibility, but I think that’s a really big one is being that credibility.

Unknown Speaker 9:13
Yeah, I mean, being a trusted brand is probably one of the biggest things that you can do when, especially when you’re starting up, because if what as soon as you lose that trust, you won’t have a business anymore. I mean, all the business that you will have is people that are coming from outside, but they haven’t experienced that distrust yet, but eventually, everyone will find out. So it’s just so important.

anna 9:42
Yeah. 100% and with how connected everyone is and how easy it is to share. I mean, it’s so difficult to build a brand and to build you know, customer loyalty. But so an almost within hours that you can, you can lose it you can lose our

Unknown Speaker 9:57
own like kancil culture especially well.

anna 10:00
rip you apart. Yeah. And it is brutal. And I think in a lot of cases, like rightly so, oh, obviously, yeah, a lot rightly so the cases, it’s like, maybe there’s two sides, but it’s just the way that it is.

Unknown Speaker 10:13
Yeah. I mean, I know from my point of view, but starting to build a brand, I was very aware, or maybe videos that I had. And I, we all we all go through a phase where we’re like, going on YouTube, just feel YouTube. And when we’re like, early teens, and there’s probably fit, I’m short, like, I can quote anything, but I’m sure that there’s stuff that I don’t want it on the internet anymore. As much as you’ve tried to wipe that away. And one of the, if something does go wrong, then the most important thing is to show your change person and show that you can apologize and actually be genuine.

anna 10:50
Yeah, and the thing is, like, we’re all humans, and even though you know, people expect businesses to be, you know, big corporate machines, like a lot of businesses now we’re, you know, smaller, small to medium, less corporate focus. And they are just humans at the end of the day that are behind these businesses. So mistakes happen. It’s natural. And I mean, obviously, like there’s so many things put into place with a lot of bits to prevent that. But you know, when they do happen, like, the best thing to do is just to call out and say, hey, look, we’ve noticed there’s a problem here. This is what we’ve done to fix it. And you know, this is how it will affect you. Yeah,

Unknown Speaker 11:26
sure. And obviously, like when things happen, so good. The first thing that people turn to social media, if they’ve got a problem, and you’re not there, like right, then they’ll go on Facebook, they’ll go on, like trustpilot. And they’ll go on Twitter, like it’ll happen. But if you kind of like brush it under the carpet, or if you just don’t answer them and think that ignoring it is the right answer. It’s not

anna 11:53
No, definitely not. And I think as well by not by ignoring it, and not having the conversation in the channels that you have access to, like you’re shutting down the conversation. So people will take the comp, like people still need to have the conversation. So even though it’s a difficult can be a difficult conversation to have, if something has gone wrong, you’ve got to kind of like face or deal with it and kind of just grit your teeth and go through it as opposed to like you say, just brush it under the carpet. Because that just like rid you of all transparency, like it removes the transparency. And people don’t have the opportunity to speak to you directly, which is what they’re there for in the first place. So of course, they’re going to go elsewhere,

Unknown Speaker 12:31
especially if it is a slightly bigger brand. Or if there’s, it’s almost like herd negativity, as soon as something goes wrong. Like you can have small things going wrong. But that can literally just that that can be fine. You know, it’s like small hurdles that you just go over. But as soon as more than one person is unhappy at a time, you’re just gonna, like bring them in. Because every single thing that happens from then on is going to be analyzed 100%.

anna 13:02
Yeah, it’s so easy for it to spiral. So easy. And this is the thing, like any business no matter what size like you’ve got to be able to own or if there’s a problem or something’s gone wrong, like you’ve got to figure out what is you know how we’re going to deal with it. Let’s put an end to that. And he kind of with with whoever, whichever customers, it’s affected, you just got to deal with the problem, put it right, make them happy. And then you’ve got to investigate internally to say, right, okay, why did that go wrong? Okay, how do we put a stop to that? Like, it’s just basic troubleshooting, because you never want

Unknown Speaker 13:32
anyone else. But it’s obviously more difficult if you are the face of the brand. I know, you know, for instance, like slough me like is, I’m sure it’s like kind of less of a face to face brand. It’s more behind the scenes. Yeah. And with something like that people don’t need that kind of sort of handhold even through the service. But yeah, I know if you are the face of the brand, like, it’s a lot of pressure to kind of keep up that sort of business persona. But I mean, as as we all know, but because I know, we’ve talked a lot about some issues with the fitness brand and their owner and their founder, but I think that was more that’s more of like influencer issues rather than actual SEO issues.

anna 14:19
Yeah. Yeah. But he was really interesting. So um, I read them all for free. Like I read like really good tidbits, but then forget where I read them. So I’m gonna stop making notes. But as the company, whatever company that you start, it will take basically your persona. So if you are a kind, caring, considerate person, your company ethos will mold around their principal whereas on the other side, if you’re greedy, you don’t really care about it will mold again. There was like so many studies done on like multiple businesses and where you could see that, you know, where there were gaps in the company. They were also gaps within the, you know, the founder of the company and this is talking Like smaller companies as well, not like oh, yeah, really well,

Unknown Speaker 15:03
yeah. I mean, especially when you are trying to kind of fake that persona. I think that’s very difficult. And at that point, you know, you should probably think about maybe hiring someone to be more of the face. Because at the end of the day, you can be a CEO, and if we oversee and either have to be the face of the brand,

anna 15:23
yeah, definitely. I’m like, I mean, look at Jim shark, and Ben Francis. So he’s the founder of it, but he was like, you know, CEO isn’t my natural calling, but marketing is, and he’s, you know, he smashes the marketing side of things. I mean, he was the one that got it off the ground and the following and everything. So it makes sense. And you want to hire people that are better at you than the things that you’re not great at.

Unknown Speaker 15:47
Yeah, exactly. And it’s kind of figuring out your own weaknesses, that makes you a better business owner, because if you can work first floors, then you know, you’re sorted.

anna 15:59
Yeah, 100. And just like, in general, like just having a higher emotional intelligence to be able to, you know, be able to be really self reflective to know, where you need training where you need help, what you’re not great at, but even like an everyday, you know, if you’re just in like, if you can send your own emotions and moods, and be able to communicate those to people as well, like, life is just so much easier. I mean,

Unknown Speaker 16:21
I did want to kind of touch on about outside help for startups, because I know that we’ve talked a bit about careers and more virtuous assistance, fiber, that kind of thing, rather than stepping into trying to kind of bring friends and family on board straight away.

anna 16:40
100%. And you know, like, I’m not even sure friends and family, always the best way to go as well, like, you hear so many horror stories about bringing friends and family into your business. And I that puts me off a little bit. But so we kind of really benefit from this gig economy. So we’ve used up work quite a lot for SEO. Like we have like an SEO outreach guy who will literally just scour the internet for related blogs, and finders posts, like find those people that will happily allow us to guest blog. And so we have a guy there. And Joe, he’s so lovely. He’s based in Bangladesh, and like, we have a really good, you know, relationship Anyway, there’s any like odd bits and bobs, like I had so much like database work to do. And Adam any base work, and he was so happy to do so happy for the work as well, especially with COVID hitting in Bangladesh, like it hit hard. But yeah, I recommend that to anyone, because there’s every budget, you can get on there as well. And typically, it’s always like, I found it better.

Unknown Speaker 17:38
You have some distance, don’t do you know, the work. And here, whereas if you’ve got friends and family, you can’t do that, because it’s been all about work.

anna 17:49
Yeah, 100%. And like what we found as well, like we had quite a bit of development work done, because we’re obviously quite tech based. And we spoke to friends of friends kind of thing who recommended like these different agencies, we got quotes, like a high school we had was like 40 K to do some work. And it’s like, what, like, we’re a starter where, you know, we’re just doing this, this and this, then we got a more reasonable quote around like 15 1015 K, we found a developer on Upwork. Who did it, it’s substantially lower cost like under 10. k, and the working relationship has been so awesome. And the work that has come out of it as well. Like, I don’t feel like I would have got that from an agency. No, because, well, when you are working with agencies, like you’re always paying for the big leather chair, and the you know, the gym on site, and all these other fancy perks. So yeah, I think I would struggle to use agencies,

Unknown Speaker 18:46
I mean, consultancy is such a massive markup business. Because at the end of the day, they’re hiring, you know, a lot cheaper employees. And because of that tear structure, you don’t know who you’re going to get, you don’t know if you’re going to get the person that just started like a month ago, or if you’re going to get the person that’s been there 10 years, and for you to be paying the same amount. I just I don’t feel that that is ever gonna be kind of an acceptable way for small businesses to work anymore.

anna 19:17
No, I don’t think so either. And one thing to mention as well, like when you’re working on Upwork, like you are you literally have access to people all over the world. And you know, what seems like an average wage here is incredibly high in other places. And obviously, like

Unknown Speaker 19:33
even though that is the case, like you’re still paying the welfare wage, but that is just the difference between you know, each country,

anna 19:42
you paying them more than than, you know, the average wage for that country, whereas it feels like oh my god, this is like, you know, I mean, like, not even to sound cheap, but obviously like when you are a startup, these are the kind of avenues that you need to go down. Especially if you don’t have investment, like you don’t want to be hemorrhaging money. In places that are unnecessary, and like I say, like at all, I find the standard of work so much better. And when you’re looking for a person to fill the job that you’ve got all, you know, the the project, like there’s so like they have such detailed profiles, they answer so many questions, and you can see all of their previous work as well. So you can see what are the clients, I’ve worked for what they’ve done? And you know, is that individual doing it as well, of course,

Unknown Speaker 20:24
and obviously, as well, like, you get to know person a little bit more, and you probably have more flexibility than you would in a bigger company.

anna 20:33
Yeah, definitely. And like, for me, there’s not there’s three guys that we have. So we’ve got a developer, and he’s got an apprentice as well. So there’s essentially two developers that we have our SEO guy going on. And then we have graphic designer. So I found him literally by just searching for really nice, soft graphics. And I found one like one of these, like royalty free sites anyway, most find him on LinkedIn. And I was like, hey, like, I want a logo designing. And I love your loss. And that’s it. We’ve been on board ever since. But these are people as well, I can 100%, I would bring them on board as well. And I would love to have that kind of like global global workforce, it just feels right.

Unknown Speaker 21:10
And also, you can pick up your talent then. Because if you have such a bigger market of workers, then you’re also going to have more choice. And you can be more picky when you present 100%.

anna 21:24
Have you worked with any agencies or had like experience with the economy?

Unknown Speaker 21:28
I mean, I’ve got some people to do a couple of jobs on Fiverr. And that always worked out really well. And it was just like a couple of like small guy photo editing things or video editing things. But I feel like if I, if I taken the time to learn all of that it would not have been as good as if it’s just gone to Fiverr. And I’m just like, Oh, yeah, here’s $20. There you go. I’ll photos back within like a week. And I’m like,

anna 21:59
great. Yeah, it’s definitely the way to go. Because as well, like Time, time means you know, you’ve got better things you can be putting your time to.

Unknown Speaker 22:06
Exactly. And obviously, you know, you have your boyfriend and I know you guys are doing it together, over how do you separate that you guys live together. And also that can be a lot. I mean, I don’t know about you, but I do struggle to turn off and work sometimes. And if something comes into my head, I’m always the first one to be putting that idea out regardless of what the time is who I’m with.

anna 22:28
Yeah, 100% I think the first year as well, because we were both both work full time. And both do this on the side for like the first year I was so burnt out after my first year because at the same time is absolutely loving it. Like I also didn’t really have that much time off from it. But more recently, there’s been a much nicer balance. So we have this kind of policy where we’ll put sex and start working. We have an hour at lunch and then we cut off at around six, seven o’clock at night. But then we’ll go on like a walk. But then like when we walk we have strategy meetings, but I think because we we love it because like we’re really passionate about it. Like it’s not kind of it doesn’t feel like we’re turned on dirt. I mean, like it’s not like we’re in with the business. But the one thing definitely that like I’ve only done it this week, and it was have Sunday off like had Sunday completely off as a no talking about it, no doing anything. And this week, I felt like a Duracell bunny I have been so awesomely productive. It’s unreal. And I think I think I struggle to switch off. And I don’t know, if you’re the same like you should switch off because you just think there’s so much to do. And you know, if I’m thinking and doing it, then let why not like it, you know, just get further ahead. But actually taking that time off and away from it makes such a big impact, like I feel about that.

Unknown Speaker 23:46
So so in the past, I actually worked for someone and they were they really struggled with getting their kind of idea across. So they like a lot of things, they created their mood board. And then as soon as we can talk about it suggest something. And then two weeks later, just didn’t like it anymore. And I think for her like obviously it was a real struggle to try and take a step back. And to think that maybe you don’t have to be perfect. And regardless of whether you like it if you liked it at the start, then you’re probably gonna like it afterwards produce kind of like a blip that you’re just not Yeah, you’re not loving it. Because if you overthinking about it and thinking but what others will think

anna 24:31
you almost get creative burnout as well. I think one of the best pieces of advice because I’ve always been a perfectionist and not wanting to release things until like, I think because I always have that as well. I’m like I don’t really want to put out what if this Oh, and at the end of the day, like actually people don’t notice the little things that You’re overthinking about because it’s just just the perfectionist mind, isn’t it? But it’s so difficult to overcome, like so, so difficult. Like I actually I’ve been Really what the answer is like, the only thing I’ve done is kind of let go. And you know, there’s not been any backlash. And I think that’s kind of made me ease up.

Unknown Speaker 25:07
Yeah, exactly. Because if you’re constantly thinking about something, then you as you said, like you’re constantly analyzing it, whether or whatever you’re doing. And I know that for myself with social media and trying to remember postings, and trying to remember to do A to Zed of what I should be doing, but then thinking, but nothing was good enough. So I don’t want to put anything now. Or you know, the thing is, it was all about building my brand. But I lost out on that, because I was so focused on trying to push out as much content as I could. Yeah. What do you think that was? Do you think it was just too intense? Like, did you have any switch off, so it was fine while I was at uni, because I was putting in the work to do Instagram stuff. But then as soon as I was in the classic like nine to five, although it wasn’t, it was more like, oh, one top 10. But then I felt like I had no time because it was retail job as well. So I was on my feet all day. I’ve never ever, like feel like I wanted to do anything when I got home or when I caught up. And it was just, it was a lot. I think it’s called like decision fatigue. But I was in a management position. And I was having to manage all these people. It does, it drains you. And I kind of wish that I’ve just stayed as like the lower like, I don’t mean lower than low but as in just the first the first role. I wish I hadn’t gone into management. But that’s that’s just me

anna 26:34
like a learning curve, isn’t it? Because I guess it’s like, you’ve got to decide what what do you want to do? Like, do I want to progress my career? Or do I want to progress my cycle? So because I think that it’s like, it’s such a dilemma, because a lot of people like when you when you think like to cool entrepreneur, if you think like Facebook and all these like big corporations now it’s like, you know, it’s just, you know, you gotta hustle, quit your job, go you do it, but it’s just not the way like, you’ve got to sort your own house out first, like sort yourself out, make sure we’ve got enough money for bills, savings, all that good stuff. But there comes a point where and we’ve had this conversation, not like we had this conversation quite a lot before, like, you know, we dive in? Yeah. Like, what do we want to do? Like, do we want to progress our career? Or is that going to take time away from you know, the actual goal, which is, you know, to be fine, like the goal for others just to be financially free, like I was saying earlier, like, it’s not about having all of the money in the world, it’s just about being able to live how we are we’re just not working for anyone else, essentially, you know, that’s the dream and but the thing is, like, it’s drilled into us, isn’t it, you go to school, and then you get a job and you try and be the best at that job. Or you go to Union you know, you want to progress that career, but I think it’s such an alien concept to anyone that’s just, like, just gone through the school system. That’s literally what we’re programmed to do. That’s what all the, you know, early morning starts are like to condition is for working life.

Unknown Speaker 27:52
I think about this so much, honestly. And it’s like, how much of my education did I actually use after I left uni? I mean, so I, I changed my like, career goals, because you have to decide what you’re going to be when you’re like 13 because that’s just before you decide what you’re going to do for GCSE even and, and I had picked yet to do science, English, maths, whatever, but I’d picked languages i’d picked caterine I don’t understand why I did pick philosophy and ethics which probably helps me move on the religion side. But maybe on the motivate side, I then moved on to a level when I did science at a four a levels. I mean, I shouldn’t have done that. It was just part of me trying to stretch myself even more and then went to heavey did human biocides What am I using now and in social media marketing like it’s not it’s completely different and nothing that I learned at university apart from like basic like physiology and nutrition for the keto side of it, but for my actual job What am I using from my invest degree that I’m still paying off because I have 50 grands worth of debt?

anna 29:02
Oh, isn’t it for me and what do I call the same night? I do like complete and utter mixed bag if GCSE like you say that standard and I did PE because I was just obsessed. I did like French media and it I was like such a mixed bag and one of the things he says he like he had like a mini celebrations I hated English so much I don’t know why I’m just not like a language but like I enjoyed French because it was you know, awesome to learn how to speak another language but just English and reading but I’m just not that like my mind doesn’t work like that. Like I’m so much more logical and you know, Massey sciency so I did I did Maths, Physics and PE at a level because I was like I need a bit of a dose of Jeju I mean basically this go in place the pressure off. Yeah, go run about a bit and I was really good because like it went down on like four sessions of physical a week to like one or two. It turned into more theory as I hang on a minute. We are the systems engineer. When I went to uni, which was basically like a way of thinking, so it was useful in a sense that, you know, a lot of the modules like aircraft design and electronics and things like that, I’m never going to use those. I never learned them in enough detail to be able to use them my but everything that I’ve learned for the career that I’m in within manufacturing now, like I’ve picked up through experience, and from learning from people that haven’t got degrees and have just, you know, they’ve learned it on the job from apprentice age. So like, I think the one thing you need is grateful is like, just independence. And I know that you can get that, you know, you can just move out from your parents house, but I feel like it’s I don’t know, I feel like it’s slightly different. And you do kind of get a lot more life experience. And that’s, like, I could be completely wrong there. Like you probably get the same amount of like,

Unknown Speaker 30:45
I would say the same thing. But in terms of cost that I’ve had to pay for that. I mean, obviously like life skills are priceless, whatever. Yeah, yeah, there’s other way Yeah, I could have, I could have got my job at m&s. Without a degree. I’m not being funny. Like, I had it before my degree, I had it after so and I could have just stayed there, I could have been pushed out the management ladder would have been fine. But quite frankly, like, I get paid enough for it. Like the amount of stress I can’t they sound so stupid. Like I’m complaining about like a job at a supermarket but the bureaucracy around it is actually disgusting, because they’re all struggling in a shrinking market. And they’ll never be able to be top dog ever, because they have a failing clothing brand. So they’re having to take a lot of the debt from that with the food side. Obviously, like this is all like factual, rather than you know. Yeah, for ultimate from what I felt it was and I’m sure it’s the same in a lot of supermarkets that it is so petty, what you have to think about, and you know, as I said, I could have done that without my degree and maybe I wouldn’t have been as independent but I just I really like resent having to pay my student loan debt off and I know grant Stephen on youtube I don’t know if you’ve watched him so he does a series called millennial money and he never went to like college and he just went in he got his real estate license and seven like really expensive homes in Los Angeles so yeah, he got his last million at 23 maybe I can reconvene around could be like 25 but he breaks down like what people are spending and you know how to like almost think about your like output more because if you’re spending like so much money on it he literally says like avocado toast because I don’t even know if it’s just me but I feel like I spend a lot of money outside of my essentials but Amazon is an issue I know like all we’ve talked about like gym work issue eating out issue but when you add that all up you’re like how did I spend my entire wage just on stuff that was outside look Yeah, ultimate essentials and it just like all I call them best anything are called so when they

anna 33:05
know like it’s only really in the last year that I’ve kind of got on top of money cuz I was I got into debt especially because I moved out from one house and moving to another but there was like a period in between and just kind of I get that house I’ve had to just you know went into debt. I remember coming out of uni with a student overdraft and even like to two and a half years. I couldn’t get out I just couldn’t get out the overdraft.

Unknown Speaker 33:27
Yeah, I just got I’m still in mine, like,

anna 33:29
Well, like I just got to a point where and this is jack as well. Like he just gave some really like Frank financial education really set me up and it sounds really silly like just setting a budget, but it wasn’t even the setting the budget, I think you have to go one further, especially when like you’ve never properly managed money like I my money management was shocking. So I got Mondo and I have all my pots. And you know, since I’ve had those parts, it’s like, right, this is how much can go towards each thing in a month. And then that’s it. Once it’s gone. It’s gone. Like you eat out every day at Nando’s or you can you your money’s gone, then that’s it you only available and are you able to pull it from you know your clothes for this part. So that was like a really good way of hearts parts is really good. And there’s another book called Rich Dad, Poor Dad. And that was really, really good. I don’t know if you’ve read that one. But that was really good for like financial mindset. And it’s basically about a boy that had a poor dad, which was his dad and his mentality. And a rich dad who was his friend’s dad who he kind of was kind of mentor by inspired by that kind of thing. But it’s really, really interesting. The different mindsets of like the two sets of

Unknown Speaker 34:44
dads My point is trying to be is that if you can’t budget properly, you’re never going to have the money to invest in yourself invest in a business things like loans are only available for so long and for so many criteria. Especially like the startup ones, it is literally like for set things right? So you will eventually have to pay it back. So if you can’t invest in yourself, you’re probably not ready for starting the business

anna 35:12
or hundred percent and like one of the best principles and again, Rich Dad Poor Dad is pay yourself first. So when you go through like, Okay, what am I like expenses each month they’re like essential expenses. So like any ran through bills, that kind of thing like they are, they’re like the non negotiables that have to be paid each month. So you kind of have you budget, okay, what have I got left? And then you figure out what are the things you need, and then you have the amount that you save, but you should always go with that amount that you save. So I’ve been on furlough, so I’ve been getting 18% pay, and I’ve forced myself to save same amount as I was three furlough. So I always pay that savings amount first. And then you kind of go through the other pots that you’ve got to like sacrifice things like clothes and self care budget and you know, get budget, that kind of thing. And I think that’s really, really important cuz you can get into that mindset because like, that’s what we fund the business of like we haven’t had any external input or anything like that. It’s all just been through our own money, so we saved them and then we invest them into the business. I think that’s like a really, really good habit to get into. Even if you’re not starting a business just for saving set an amount that you want to save each month and make that one of your non negotiables and always pay that first. Like put that into the other coffers, get it out of the way. Don’t touch it.

Transcribed by https://otter.ai


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